Here's why ActiveCampaign users
are switching to Groundhogg!

Businesses and agencies using WordPress are saving up to $919 per month and getting better results after switching from ActiveCampaign to Groundhogg.
Monthly price by list size

$50/mo

Flat rate, whatever the size of your list.

$375/mo

Climbs as your list grows.

Save $3,900 a year

Axe the "Success Tax"

All Groundhogg’s plans are flat-rate and price-locked for life. We’ll never increase your base-price, unlike ActiveCampaign. No limits on contacts, emails, flows, tags, or anything else.

Monthly price by number of contacts

Contacts Monthly savings Yearly savings
500 $50 $79 $29 $348
1,000 $50 $79 $29 $348
5,000 $50 $205 $155 $1,860
10,000 $50 $375 $325 $3,900
25,000 $50 $629 $579 $6,948
50,000 $50 $969 $919 $11,028
50,000+ $50 $1,375 $1,325 $15,900

Prices checked from ActiveCampaign’s published pricing, in US dollars, at the monthly rate. Prices change, so confirm on ActiveCampaign’s site before you decide.

You want it? We got it!

It's almost not fair pitting Groundhogg against ActiveCampaign!

49 of 117 features work differently on ActiveCampaign: missing, limited, or only with an add-on. The other 68 are the same on both sides.

CRM
Feature
Advanced Search Filtering No Yes
Centralized Contact Record No Yes
Contact Relationships Limited support Yes
Custom Reports Yes, but worse Yes
Deep Data Cards No Yes
Deep Data Search No Yes
Search Filters Yes, but worse Yes
Sales
Feature
Booking Calendar Requires a third-party add-on Yes
Content Restriction Requires WP Fusion Yes
Personalized Dashboard Yes, but worse Yes
Site Personalization Requires WP Fusion Yes
Social Proof No Yes
Marketing automation
Feature
Flow Import & Export No Yes
Login Reminders Requires WP Fusion Yes
Recurring Emails No Yes
WordPress Post Automation No Yes
WordPress User Automation Requires WP Fusion Yes
Integrations
Feature
AffiliateWP Requires WP Fusion Yes
Amazon Web Services No Yes
BuddyBoss Requires WP Fusion Yes
Contact Form 7 Requires a third-party add-on Yes
Elastic Email No Yes
LearnDash Requires WP Fusion Yes
MailHawk No Yes
SendGrid No Yes
TutorLMS Requires WP Fusion Yes
weForms No Yes
WP Simple Pay Requires Zapier Yes
ZeroBounce Requires Zapier Yes
Enhanced Analytics No Yes
Enhanced Search No Yes
Many Plugins, One Screen No Yes
Email marketing
Feature
Broadcast Batch Sending No Yes
Dynamic WordPress Content Limited support Yes
Editor Customization No Yes
Email Countdown Timers Requires a third-party add-on Yes
Email Import & Export No Yes
Global Blocks Limited support Yes
Recurring Emails No Yes
RTL Support Yes, but worse Yes
Shortcode Support No Yes
SMTP Integrations No Yes
Unsubscribe Reason Reporting No Yes
Developer tools
Feature
100s of Hooks & Filters No Yes
Create Extensions No Yes
Custom Flow Steps No Yes
Receive Webhooks Requires Zapier Yes
Templates Libraries No Yes
WP-CLI Support No Yes
See the 68 features both tools have
Sales
Feature
Lead Scoring Yes Yes
Sales Pipeline Yes Yes
Marketing automation
Feature
Automated Flows Yes Yes
Automated Followup Yes Yes
Birthday Reminders Yes Yes
Cart Abandonment Yes Yes
Conditional Logic Yes Yes
Customer Onboarding Yes Yes
Drip Content Yes Yes
Drip Emails Yes Yes
Email Threading Yes Yes
Flow Analytics Yes Yes
Flow Performance Yes Yes
Flow Templates Yes Yes
Form Builder Yes Yes
Generate Reviews Yes Yes
Leverage SMS Yes Yes
SMS Automation Yes Yes
Split (A/B) Testing Yes Yes
Templates Yes Yes
Integrations
Feature
Divi Yes Yes
Easy Digital Downloads Yes Yes
Elementor Forms Yes Yes
Fluent Forms Yes Yes
Formidable Forms Yes Yes
Forminator Yes Yes
GiveWP Yes Yes
Gravity Forms Yes Yes
LifterLMS Yes Yes
MemberPress Yes Yes
Ninja Forms Yes Yes
Twilio Yes Yes
WooCommerce Yes Yes
WP Forms Yes Yes
Zapier Yes Yes
Developer tools
Feature
Rest API Yes Yes
Send Webhooks Yes Yes
White Label Yes Yes

Don't Get Screwed! Take Control of your data!

When you use ActiveCampaign, you don’t actually own your data.

In fact, all your marketing assets, integrations, emails, automations, contacts, and reports belong to ActiveCampaign.
If you stop paying, or your account is forcibly closed, you lose it all. And there’s no way to export it and take it with you elsewhere.

With Groundhogg, your data is Self-Hosted meaning you truly own it! All our products are open-source so you have complete control over the software and database itself.

Learn why self-hosting is more important than ever!

Stop GETTING TIED UP with integrations! Connect your plugins in seconds.

With ActiveCampaign, you have to use expensive third party products like WPFusion or Zapier to connect your WordPress plugins.

But with Groundhogg, your WordPress site and all your plugins connect seamlessly.

This is because Groundhogg is a plugin itself, and has direct access to all the data in WooCommerce, LearnDash, BuddyBoss, MemberPress, and more!

You can view all related information in the contact record, filter it, and use it in conditional logic! Yeah, it’s cool, we know.

You're not the only one fed up with ActiveCampaign!

These real Groundhogg customers have already made the switch and are now saving thousands!
Too many business tools scale profit better than they scale value. Groundhogg delivers profitable features without scale sucking the profit out of the growth.
John Farrar
SOSApps
Groundhogg is an incredible piece of software. The support and development are both top notch. This software makes it possible to create a customized CRM tool within WordPress .This can replace expensive SAS tools like Active Campaign, Infusionsoft and Kajabi.
Eric Noden
Musician
Price, better integrated with WordPress and WooCommerce than ActiveCampaign, more flexible, and perfect support.
Wojciech Habało
A4 Academy
Is Groundhogg actually better than ActiveCampaign?

Groundhogg is different from ActiveCampaign. And sometimes different is better! Groundhogg is fundamentally different in that Groundhogg is self-hosted and open-source, while ActiveCampaign is a SaaS! There are pros and cons to both.

Self-hosting your data means you own it! Nobody, not even us, can disable your account or turn off your emails. It's happened before, and when it does it can be detrimental to your business.

Will you migrate me from ActiveCampaign to Groundhogg?

We offer a simple migration service. Will will migrate your contacts and import as much other data as we can, like tags and notes.

We do not migrate automations, emails, or other marketing assets.

Does Groundhogg charge a success tax? (More money for more contacts)

No! We charge a flat-rate annual fee for our software, support, and updates, regardless of the number of contacts you have. Unlike ActiveCampaign.

Are there any other costs associated with Groundhogg?

There are only 3 potential additional costs outside of Groundhogg.

SMTP

Groundhogg is "bring your own SMTP." We offer API integrations with the most popular choices. The combined cost of Groundhogg + SMTP is still much cheaper than ActiveCampaign in the long run.

Plus, you also have the advantage of switching SMTP services at any time if you find you don't like working with them.

SMS

If you want to send text messages you will need to integrate Twilio or another SMS service.

Hosting

You likely already have a hosting account, and Groundhogg will work on even the most basic of hosting providers.

However, as you send more traffic to your site you will eventually need to get yourself a solid hosting plan, which you'd need anyway if you're   serious.

Do you offer monthly payments?

No. Why? For many reasons. Mainly, because monthly payments attract more tire kickers and eat up a lot of our time and support resources.

Do I need to use WordPress to use Groundhogg?

You must have a WordPress installation to install Groundhogg, but your primary site does not necessarily need to be WordPress. While it is easier if you just use WordPress for everything, we have many customers that only use WordPress on a sub domain to install Groundhogg.

Do I still need WP Fusion?

In most cases if you are already using WP Fusion you will no longer need it.

WP Fusion does offer some plugin integrations that we don't provide natively, so for that reason if you already have WP Fusion it may be worth keeping.

Can I get a refund?

Yes! Request a full refund no questions asked with the first 14 days of signing up.

Don't stay in a bad deal. It's time move away from ActiveCampaign!

When you use ActiveCampaign you’re being taken advantage of. The “success tax,” not owning your data, expensive third-parties, and being at the mercy of tech gods are a recipe for frustration, anger, and eventual heartbreak. 

Join thousands of businesses that have made the switch to Groundhogg and save $1,000s a year, take control of their data, ditch third-party integrations, and relax!

ActiveCampaign is a trademark of its owner, shown here to name the product compared. Groundhogg isn’t affiliated with ActiveCampaign. Prices and features come from ActiveCampaign’s published information on the date shown above and may have changed since.